Dale News & Events

Dale Pro Audio Receives Top Sales Award!

Focusrite recognizes Dale for RedNet sales for 2015.

Focusrite RedNet

Dale Pro Audio is extremely proud to be recognized by Focusrite at the recent NAMM show as the "2015 U.S. Dealer of the Year" for RedNet sales.

This distinction was presented for Dale's major percentage sales growth over the previous year, as well as their commitment to the RedNet product line overall.

The award was presented by Focusrite president Phil Wagner to Dale Pro Audio co-owner, Valerie Lager, and VP/General Manager, Steve Strassberg.

Valerie Lager remarked, "It's an honor to be recognized by Focusrite, whose innovative products have served our customers so well. We look forward to continuing our close parnership with the folks at Focusrite and producting new audio solutions for our market."

Cool New Gear from Winter NAMM 2016

The Winter NAMM show, held every January in Anaheim, California, never fails to disappoint when it comes to manufacturers unveiling great new gear and technology. Click HERE for a listing of new and interesting things we saw at the show!


Switchcraft Rings in 70th Anniversary with New Gear and Cool Giveaways!

318BTOur friends at Switchcraft are celebrating their 70th anniversary this year, and they're marking the occasion with new, forward-looking products plus great giveaways!

318BTThe 318BT ($110) Phantom Powered Bluetooth Audio Receiver makes pairing Bluetooth devices to your audio gear a snap. Just connect the XLR male connector to your audio gear and pair the receiver to your Bluetooth enabled device - it's as simple as plug, connect and play.

In honor of Switchcraft's 70th anniversary, we’ve teamed up with them to bring you a host of giveaways during the month of February. Be sure to check our website starting Monday, February 8th for full details!

Dale Pro Audio Makes a Splash at AES 139th Convention

Javits Convention CenterDale Pro Audio recently exhibited at the AES Show at the Jacob Javits Center in Manhattan. Thank you to our many customers who stopped by our booth.

On display were Soundfield mics from TSL, pro-level intercom systems from Radioactive Designs (RAD), and Focal studio monitors.

Visitors were also able to see the latest audio solutions from Collaborative Audio Labs, Dangerous Music, Inc, Glyph Technologies, JumperZ Audio, and Retro Instruments, Inc.

Our team visited the many manufacturers at the show, and we've compiled some highlights here.


Dale Pro Audio and Strassberg Associates Join Forces

Dale has recently merged with Strassberg Associates. As part of the merger, Steve Strassberg and Joel Guilbert have joined our team in two newly created posts. This expansion will enable us to provide an even higher level of service to our customers; create new sales and technology programs to benefit users; and develop synchronized sales and marketing efforts.

Steve StrassbergSteve Strassberg is Dale's new VP/General Manager. He has over 24 years of experience as the owner of Strassberg Associates, a direct sales consulting firm for industry leaders such as Dolby, Linear Acoustic and TC Electronic. Prior to that, he worked in sales management capacities for several industry manufacturers, and held production posts at CBS Radio and CBS Television networks.

Joel GuilbertJoel Guilbert joins Dale Pro Audio as Technology Development Manager, having been an instrumental part of the growth of Strassberg Associates over the last 13 years. In his new role, he will oversee product support and integration, and help find opportunities to blend emerging technologies with client applications.



Dale's Inaugural House of Worship Audio Boot Camp is a Success!

Doug GouldWe recently opened the doors to a gorgeous new Event and Demo Room at our Jamaica, Queens location. To celebrate the occasion, we hosted a special House of Worship Audio Boot Camp that was attended by over 100 members of the audio community, and presented by H.O.W. veteran Doug Gould.

Guests learned about a variety of audio topics, including Church Mixing, Wireless Mics, Recording Your Worship Service, In-ear Mixing, and much more.  Additional sessions were presented in Spanish, courtesy of D.A.S. Audio.

Demo AreaOur 1100 square foot room is equipped with Studer's flagship Vista-1 live/broadcast/studio console, a projection screen complemented by flush mount Bose speakers, and four premium speaker arrays flown in on a lighted truss that can be A/B switched for audio demonstrations and brand comparisons. Product showcases around the room feature the newest selection of products that serve the Live, Broadcast and Studio markets, such as microphones, preamps, interfaces, headphones, and more.

We invite you to stop by our new event room or demo studios at our Queens location. Private demos are also available.  Learn more about what we offer at our facility here.


Congratulations to Peavey Electronics on their 50th Anniversary

Peavey LogoOur friends at Peavey Electronics are celebrating their 50th anniversary this year. We’d like to offer our congratulations and wish them many more years of success. In honor of the occasion, we’ve created a special timeline that reminds us of all the many innovations in our industry that have come from the vision of Hartley Peavey and his team. View it here.

For more on Peavey, email us at info@daleproaudio.com or call 888.462.7828.


Dale Wins Sennheiser Broadcast Award

Broadcast Award We won! Sennheiser USA recently recognized Dale Pro Audio as their “Top U.S. Broadcast Dealer 2014.” It was the second year in a row Dale has placed at the top of this category. This annual sales distinction recognizes dealers who demonstrate yearly sales growth and provide exceptional support for customers in the Broadcast market.

Sennheiser USA’s Zack Salpeter presented a plaque to Dale Co-owner Valerie Lager and representatives of Dale’s sales and purchasing team at their Jamaica, Queens location.

Broadcast Award






Thank you, to our loyal Broadcast customers – we couldn’t have done it without you.


Sports Broadcasting Hall of Fame Inductees for 2015

Hall Of FameThe 2015 Sports Broadcasting Hall of Fame inductees were recently announced. The annual award is presented each year in celebration of all those who have made significant contributions to the Broadcast industry in several key areas.

We are especially proud to recognize three inductees who are part of the Dale customer family: Pat Sullivan, owner and president of Game Creek Video; Emmy Award-winner and long-time audio mixer/FOX Sports audio consultant Fred Aldous; and Jerry Steinberg, retired Senior VP of Field Operations for FOX Sports. Read more about them on our website’s tribute page.

For more information about the Sports Broadcasting Hall of Fame, visit HERE.


JBL 7 Series Monitors Now Ready for Demo at Dale!

JBL LogoThe JBL 7 Series--one of the industry's most anticipated speaker lines in recent history--is finally here! Dale has set up a demonstration system in our Queens listening room. Various configurations are available, with setups based on either the LSR705i or LSR708i.

7 Series DemoLeveraging patented technologies developed for the flagship M2 Master Reference Monitor, 7 Series delivers detailed imaging, extended frequency response and remarkable output from compact enclosures. Centrally amplified and tuned, and easily installed, 705i and 708i are the heart of an elegant, scalable system for broadcast and post facilities working in immersive audio formats.
7 Series Demo
For a detailed overview of the series, along with suggested pre-configured systems, click HERE.

Whether you need simple stereo, 2.1, or 5.1, and whatever your application--be it remote truck, studio, or post house, we have the solution for you. Demos are available by appointment, so schedule yours today!

For more info or to schedule a demo, email info@daleproaudio.com or call 888.462.7828.

Check Out Online with Fast, Secure "Pay With Amazon" Option

Amazon PaymentsDale Pro Audio offers the “Pay with Amazon” payment option on our website as a fast, convenient and secure way to pay for purchases. When you Pay with Amazon, there’s no need to create new usernames and passwords - your Amazon account credentials are all you need.

You can also use the information already stored in your Amazon accounts, with no need to re-enter credit card or address information. Plus, all purchases are covered by Amazon’s A-to-z Guarantee.

Just click on the "Pay with Amazon" symbol when checking out. . .it’s that simple!

For more on Amazon Payments, email info@daleproaudio.com or call 888.462.7828.

Dale Congratulates Neutrik on 40 Years of Partnership!

Neutrik LogoDale Pro Audio congratulates our friends at Neutrik, who are celebrating their 40th anniversary, as well as the production of their one billionth connector!. From their early years until now, Neutrik connectors have become the industry standard, finding their way to studios and stages around the globe.

NeutrikDale Pro Audio co-owner Valerie Lager remarks, “Dale Pro Audio was Neutrik’s first New York dealer, and we’ve enjoyed their friendship, support, and high-quality products through the years. We wish Neutrik another 40 successful years!"

At right, Valerie Lager accepts Neutrik's 2014 Silver Award for Outstanding Performance on behalf of Dale Pro Audio. Also pictured are Neutrik USA's Business Development Manager Stacy Kaskon and Regional Manager Mic Cardone.

Neutrik has developed, produced and distributed state-of-the-art connectors for more than 40 years. The product range includes XLR connectors, plugs, jacks, speaker-connectors, data-connectors, Patch-Panels, power-connectors, BNC connectors and special connectors for industrial applications. Neutrik’s strength is the early understanding of market needs, fast response through innovative designs, features and benefits based on customer feed-back, as well as the application of state-of-the-art production technologies. Click HERE to view Dale's vast selection of their products.

For more on Neutrik, email info@daleproaudio.com or call 888.462.7828.

Dale Offers Professional Systems Integration Services

Need expert advice and solutions for the wireless spectrum? Dale can help. We’ve recently expanded our pre/post sales service by retaining the services of RF specialist Ed Wieczorek and system designer/consultant Andrea Cummis.

Andrea CummisAndrea Cummis has spent over 30 years as an engineering, operations, and technology executive and consultant for broadcasting and media companies (MSG-TV, Bloomberg and more). Her experience with systems integrations design and installation will benefit clients in the area of IP and associated technologies for networking within facilities (mega church, broadcast facility, etc).

Ed WieczorekEd Wieczorek is an Emmy Award-winning broadcast engineering veteran, who has also developed several wireless systems for entertainment and broadcast clients. He has served as a wireless engineer for NBC, as well as offered repair, modification and consulting services to many top-name clients (FOX, Food Network, Yahoo and more).

Mike DescoteauEd and Andrea will work alongside our broadcast sales director, Mike Descoteau, to offer hands-on, pre-sales engineering and design, as well as assist on equipment installations for RF or IP networking solutions. For more information on these services please click HERE.

Dale Welcomes New Faces to the Family!

John DiMaggioJohn DiMaggio has joined the Dale Pro Audio team as a product specialist and sales support agent. John’s prior experience at Adam Professional Audio and Samson Technologies Corp. will enable him to offer our clients expert technical assistance, training resources, and practical replies to FAQs. He can be reached at john@daleproaudio.com.

Michael YorkyMichael Yorky is our newest pro accounts manager, available to assist clients with HOW (House of Worship), Live Sound and Broadcast needs. With more than 30 years of experience in network television, Live Sound and retail/design sales, Michael is a true pro who can offer solid advice and solutions. He is fluent in Spanish and French. He can be reached at myorky@daleproaudio.com.

Stanley Lager, Dale's Founder Passes | 1922 - 2014

Dale Pro Audio
With great sadness we announce the passing of Stanley Lager, the founder of Dale Pro Audio. Stanley Lager founded Dale Electronics Corporation in 1956, and grew the business over the following decades into the great Pro Audio dealership it is today, Dale Pro Audio.

An industry icon, Stanley was a friend to countless customers, manufacturers, and factory representatives alike. He taught us all so much, and he will be greatly missed.

The Lager family
appreciates everyone's sympathy at this time. In lieu of flowers, the family welcomes donations to Meir Panim http://www.meirpanim.org/

The Lager family
also welcomes expressions of condolences and remembrances of Stanley to be posted on our Facebook page: https://www.facebook.com/daleproaudio/posts/10151988962991884

Stanley Lager NAMM Oral History interview June 13th, 2007


Exclusive Interview with Herbert Haun of MBHO Microphones

MBHO LogoDale Pro Audio is proud to be the USA's exclusive retailer and distributor for MBHO microphones. Dale Pro Audio Sales Professional Dan Ross recently interviewed MBHO founder Herbert Haun about his impressive career background, as well as the fascinating history and mission of the company. Read all about it here.

2013 marks the 20-year anniversary of MBHO, "Mikrofonbau Haun Obrigheim". Herbert Haun and Manfred Schneider founded the company in 1992 in Herbert's home in Obrigheim, Germany. MBHO features a unique staffing strategy, as it employs mainly 50+ year veterans of the German microphone industry that Herbert Haun met and worked alongside since his start in the industry in 1958 at Beyerdynamic.

MBHO Founder Herbert HaunDespite its comparably small size of 14 employees, MBHO not only manufacturers an extensive line of hand crafted microphones but also produces almost 90% of all microphone parts in-house. From the injection molded microphone clips to the gold sputtering of large diaphragm capsules, almost all parts are made and developed in house, resulting in the only microphones in the world that carry a "lifelong warranty".

For more information on MBHO, please contact us at info@daleproaudio.com or call 888.462.7828.

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Dale News Archive

Don't you wish you had a time machine, so you could go back and read the past Dale News and Event pages from yesteryear? Well, now you can! Check out the Dale News Archive for your favorite stories!

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